Minneapolis SEO Consulting  - Methodology & Process

Konnected Interactive uses industry best practices to make sure your search marketing campaign gets results.  We go further than other firms by learning about your business, employees, and partners.  This allows us to develop a complete SEO strategy that includes link building, On Site SEO, and Social Media.  We do not buy links, use link farms, or use any other unethical linking strategies.  Instead we use what we learn about your company to find linking opportunities that will generate rankings.

• Competitive Analysis and Research – Before starting your own SEO campaign it is important to know your market and how competitive certain keywords will be.  Konnected Interactive gives you a complete breakdown of your competitors, their SEO work to date, how much traffic is available, and how to target that traffic.
• Keyword Research – Your SEO campaign begins with Keyword Research.  The keywords you choose will determine how successful your SEO campaign is.  Konnected Interactive works with your goals in mind when looking through thousands of keywords. Konnected Interactive allows you to make the final decision on the keywords that will be used during the SEO campaign.
• On-Site Optimization – Your web site’s content, code, and navigation work as the foundation to your SEO campaign.  Konnected Interactive works with you, your staff, and outside vendors to create a technically sound web site that offers the features and content that both readers and search engine will find relevant.
• Off-Site Optimization – Time after time the number of quality links to a web site is ranked as the number one factor in SEO.  Quality links to your site tell search engines that not only is your site relevant to a potential customers search but it is also reputable and can be trusted.  Konnected Interactive builds a link building campaign by finding reputable and web sites that would bring traffic and conversions to your business.
• Reporting & Monitoring – SEO is not a one time process that can be left alone.  Instead SEO must be constantly monitored to look for areas of weakness and strengths.  Konnected Interactive keeps a close eye on your site to look for where the SEO campaign could be improved.  This stage of SEO often gives us a great idea of the type of content your users like and how to create more of that content.  We offer monthly reporting for our SEO services which gives you a top level view of your web site.