More Efficient Marketing & Diversification

According to Efficient Frontier the average Cost Per Click (CPC) was up 20% in Q4 2010 compared to the same time period in 2009. This rise in average CPC’s is not new, as competition has increased since the release of the AdWords auction system CPC’s have risen gradually. However if the rise in CPC and .. read more

In Person Networking & Social Marketing – The Dynamic Duo

This is Guest Post by Philip Pelto, the CEO of MyFirestorm a Minnesota Networking organization designed designed for motivated business networking professionals to meet, socialize, and pass referrals.  I asked him to speak on the importance of the personal referral and networking.  With the web’s growth in the marketing world there is still nothing more powerful .. read more